Profitability
U.S. frozen potato products start from 100% U.S. fresh potatoes. Starting fresh not only creates more profitable solutions for kitchens, but also generates more sales for you.
U.S. frozen potatoes are the best value around. U.S. frozen fries are made from premium Russet potatoes, grown to just the right size to yield a high percentage of longer fries. In fact, U.S. potatoes produce longer fries than any competitor, resulting in more servings and greater profits.
Extra servings are only part of the savings. The high solids/low moisture content of U.S. frozen potatoes conserves costly fryer oil. You can reduce labor costs as well, by taking advantage of frozen convenience to reduce staff prep time. Finally, U.S. frozen potatoes have the appealing color, fluffy texture and rich potato flavor that consumers will come back for again and again.
The wide array of U.S. products helps build sales too. In most restaurants the fry station is one of the most profitable parts of the store. University research has demonstrated that adding a second potato item increases total potato sales from 20 to 40 percent as shown by foodservice research.